Tag Archive for 'shopping'

Beautiful 100% Recycled Business Cards from Natural Printing

Natural Printing logoI received an order of business cards for Adopt An Animal the other day from Natural Printing, and they look great! (Check out the design below.) This is the first time I’ve designed and ordered business cards for myself, and I’m quite pleased with the final product. I originally thought about using a service such as VistaPrint to get free cards, but they didn’t offer 100% recycled (as far as I could tell), and I couldn’t quickly figure out a way to simply upload the custom card I designed myself instead of using their templates (such was the case with similar free-business-card sites.) I found a few other places online offering recycled cards, but most required huge orders and were considerably expensive. Natural Printing allowed me to order a relatively small number of 100% recycled cards (don’t be fooled by the rather unattractive example) for a relatively cheap price ($60.) Sure, it was more expensive than VistaPrint’s free cards, obviously, but with Natural Printing, I got exactly what I wanted, quickly, and supported a small business at the same time.

This being my first business card design, I was a bit apprehensive that I may have set up the printing layout incorrectly. Natural Printing’s website gives guidelines on how to set up your design’s layout so it prints correctly, and though the directions are easy to follow, Mark from Natural Printing let me know of a minor problem shortly after I submitted my order - the version of Adobe Illustrator I was using (CS2 12.0.1) was too high, even though it’s a few years old. So I saved the design as a PDF, sent him the update, and quickly heard back from that my design was good to go. About a week and a half later, the little box showed up, stuffed with perfectly aligned little cards.

I chose to use a one-sided design. I originally thought about including Adopt An Animal’s services on the back of the card, but I realized that many times when people give me business cards, I write notes on the blank side about the organization or the person I met. I could’ve used lighter ink on the card’s backside had I used it, but chose to go the simpler one-sided route. I also figure that it’s a good idea to use matte printing, because glossy cards are virtually impossible to write on.

The one minor issue I have with my order is that the heavy-duty, pure-white cards say nothing about being 100% recycled, which I think would be a nice feature and selling point for Natural Printing. I’ll probably let Mark know about this and see what he says, but in the meantime, if I order more cards, I might just put a small watermark on the bottom mentioning this fact. It might look a little self-congratulatory (”Hey, I use recycled products!”), but with so many business cards floating around out there, people may as well start printing them on recycled paper!

Adopt An Animal business card

High-quality consumer products are hard to find

Global economy interconnectedWith the global economy’s increasing interconnectedness, it’s easier to find more consumer products at cheaper prices. But are some companies sacrificing quality for a low, low price? And do we really need all the things big-box stores stock that are supposed to make our life easier? People are concerned with the financial cost of all the things money can buy, but what about the environmental cost? Not to mention the growth our economy could see if we brought some good ol’ fashioned Made in America production back to “the homeland” (I use that term even though it gives me the creeps.) Continue reading ‘High-quality consumer products are hard to find’

Why men can’t find things they’re looking for, don’t shop well, and can’t wrap presents…

holiday battle of the sexesYay! Finally, some scientific evidence to show that it’s not my fault that I can’t find anything in the fridge or cupboard until I ask my wife! This terrific article at the UK’s Daily Mail offers scientific explanation for:

- why men can’t find anything they’re looking for around the house (hint: it has to do with men’s primordial hunting skills and biology.)

-why men wait until the last minute to do their holiday shopping (hint: it has to do with men’s primordial hunting skills and biology. We go for the kill and then go home.)

- why women are good at wrapping Christmas presents and men aren’t (hint: it has to do with men’s primordial hunting skills and biology. Our eyes are better suited for long-range tunnel vision, good for sighting prey.)

- why women are better at multitasking than men (hint: it, um… doesn’t have to do with hunting)

Continue reading ‘Why men can’t find things they’re looking for, don’t shop well, and can’t wrap presents…’

Eco-Friendly Product Claims Often Misleading

From NPR:

‘The Six Sins of Greenwashing’ EcoLogo and Green Seal tell whether a product is environmentally friendly

NPR.org, November 29, 2007 · The environmental marketing firm TerraChoice evaluated more than 1,000 retail products for their environmental claims. Based on its research, the firm came up with what it calls “The Six Sins of Greenwashing.”

EcoLogo and Green Seal are an easy way to tell whether a product is truly environmentally friendly.

Continue reading ‘Eco-Friendly Product Claims Often Misleading’

What would Jesus buy? Probably nothing.

Buy Nothing Day logoNot that I don’t want anything for Christmas, BUT…

Morgan Spurlock (”Supersize Me”) has a new film out, “What Would Jesus Buy?”, about Reverend Billy, a Vancouverite who preaches against consumerism on Buy Nothing Day. The antithesis to Black Friday, Buy Nothing Day has been popularized, if you will, by Adbusters. From this CNN story:

A review of “What Would Jesus Buy?” in “Christianity Today” questioned whether (Rev. Billy) Talen’s act, poking fun at both religion and consumerism, went too far.

“Yes, it’s condescending. Yes, it cheapens Christianity,” the magazine said, before concluding: “But the whole argument of the film is that our commodity culture has already cheapened Christianity.”

Something to think about.